Bridging visual design and user-centered thinking to create intuitive digital experiences

MARIZ PINEDA

UI/UX DESIGNER

ABOUT

Hi,

I'm Mariz, a UI/UX Designer with a background in digital art and 3D experience design.

Driven by empathy and a love for storytelling, I enjoy understanding people's perspectives and translating their needs into intuitive, engaging digital experiences.

I believe good design doesn't just solve problems—it tells a story and creates a meaningful connection between people and technology.

Design Process

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Empathize

    Using empathy to put user needs at the heart of the solution.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and half circle lines.

    Define

    Empathy helps define the core problem. We combine all the research into a clear & focused statement that guides the solution.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and circle lines.

    Ideate

    Quick brainstorms of creative solutions. Challenge old assumptions and explore new ideas.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Prototype

    Right prototype at the right time. Start with quick cheap sketches to test concepts and adding details later.

  • Test

    Testing prototypes with real users and gathering important feedback to improve the solution.

BUSY BEE GROCER

A shopping list feature for a grocery app for modern busy people

View case study >

CRICKET

An app that allows you to sort out goals, priorities, show you personalized analytics, and keep you accountable.

Page under construction

Get in touch

Let’s see where an idea can take us

Say hello!