Bridging visual design and user-centered thinking to create intuitive digital experiences

MARIZ PINEDA

UI/UX DESIGNER

ABOUT

Hi, I’m Mariz, a UI/UX Designer with a background in digital art and 3D experience design.

I’m driven by curiosity and empathy, and I enjoy understanding people’s perspectives and turning their needs into intuitive, engaging digital experiences. My experience in game art, 3D production, and visual design has taught me to balance creativity, technical constraints, and how people interact with digital experiences—foundations I now bring into UX.

I’m passionate about creating simple, meaningful experiences that feel natural and make people’s lives a little easier.

Design Process

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Empathize

    Using empathy to put user needs at the heart of the solution.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and half circle lines.

    Define

    Empathy helps define the core problem. We combine all the research into a clear & focused statement that guides the solution.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and circle lines.

    Ideate

    Quick brainstorms of creative solutions. Challenge old assumptions and explore new ideas.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Prototype

    Right prototype at the right time. Start with quick cheap sketches to test concepts and adding details later.

  • Test

    Testing prototypes with real users and gathering important feedback to improve the solution.

BUSY BEE GROCER

A shopping list feature for a grocery app for modern busy people

View case study >

CRICKET

An all-in-one personal management app designed to help users reduce daily friction, nurture meaningful relationships, and maintain balance amid overwhelming routines.

View Case Study Progress>

Get in touch

Let’s see where an idea can take us

Say hello!